Apple iPad


If you are not Steve Ballmer, you must have realized by now that iPad development is going to be the next big thing for the computing ecosystem. There are several reasons for this. 3 years ago, when iPhone was launched, Apple targeted the so called “busy” users (no not me). Most of these users, use apps for “consuming” content rather than actively creating it. Usage statistics from pinchmedia and flurry, report that most users don’t have an app open for more than a minute or so coinciding with the fact that apps on the iPhone are mostly used for content consumption rather than content creation. As such, there wasn’t a necessity to cram functionalities into your iPhone app. On the iPad, The larger screen makes it easy to add more features without sacrificing usability. One good example of this is the iPad app, “Elements”. Below is a youtube video of the app demonstration.

At the time of writing, Elements costs 14.99$. To most of us, it might seem a bit pricey. While a similar printed book, which might not even interactive might cost more, the iPad version is priced comparatively lower especially given the effort the developers have put in the app. (and hence the value you get as a consumer). As the narrator explains, the Elements app is not just an electronic version of the paper book, but something that have been remade completely. Apps like these that take advantage of the huge multi-touch screen is going to be a huge success with the users. Apps like these will be used by users longer than they use a similar iPhone app. A longer usage cycle translates to higher customer satisfaction. So you might not say, “Did I pay this much for this crap?”.

Next category of apps like these will be for education related apps for young, growing kids. You might have got expensive “animal” book that teaches your kid how the animal looks. Now with the iPad, there would be an app that meows like a cat, barks like a dog and roars like a lion.
Or you can get a slate and chalk app like this for a dollar which your kids can draw on.

If you are a Asian (Chinese/Japanese), you could download an app that allows your kids to draw over a dotted Kanji and teach them how to write a Kanji the right way. I use Kanji Flip and Japanese Flip on iPhone to learn Japanese Kanji.

Kanji Flip Helps you learn Japanese Kanji on your iPhone

Probably the developers might come up with an iPad equivalent soon.

The level of interactivity is much higher that, software on these devices becomes more and more intuitive and this could potentially change how our future generation youngsters are molded. As the media industry converges with the software industry, there isn’t a reason that stops you from becoming a Apple developer.

Now, If Apple could successfully convince e-book publishers to use their platform like they did with the media industry, electronic books will be the next big thing in this decade. Students would find themselves renting textbooks during the course period rather than buying them. Blackboard has a iPad app that helps students stay in touch with what’s happening in class. So if your university uses this software, (I know Nanyang Technological University uses it) you can use this iPad app to go through the courses and course materials.

History has proved that, it’s not the product that endures. It’s the killer ecosystem that sustains the product. For example, in 1980s, the sales of IBM PC was boosted just by the software called Lotus 1-2-3. The sales of XBOX 360 was sustained just by one killer game, The Halo Series. On a business sense, these products are called as killer apps. Today we buy computers not for the processor/hardware inside but for its ability to run the software of our choice.

Successful apps like these will drive the iPad as the next generation computing platform and as Apple already says, there is an app for anything, only on the iPhone, that might just be true for the iPad as well.


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